Q1 2024 Performance of Top Wellness Apps on iOS in Brazil

Wellness apps continue to be a significant aspect of many individuals' daily routines, and the iOS platform in Brazil has seen varied trends in the first quarter of 2024. Sensor Tower's data showcases the performance of the top wellness apps during this period.

Wellhub (Gympass) saw a steady number of weekly downloads, starting the quarter with 34K and ending with around 19K. Weekly active users began at 238K and showed a slight decrease, finishing the quarter at approximately 251K.

Me+ Daily Routine Planner experienced fluctuations in downloads, peaking at 37K and then dipping to 8K by the end of the quarter. Revenue trends showed a high in mid-February with $19K, but ended on a lower note at $4K. Weekly active users peaked at 121K in February and saw a slight decline to 80K.

ShutEye®: Sleep Tracker, Sound had a surge in downloads in mid-February, reaching over 43K downloads, and concluded the quarter with around 15K. Its weekly active users mirrored this trend, hitting a high of 52K in the same period, and then leveling off to 25K.

Calm maintained a steady revenue throughout the quarter, with figures such as $14K in early February and closing with $10K. Downloads saw a high of 12K in late January and ended the quarter at approximately 7K. Weekly active users remained relatively stable, starting at 56K and ending the quarter with 52K.

I am - Daily Affirmations showed a remarkable spike in downloads at the end of February, soaring to 69K, which contrasts with the rest of the quarter that hovered around the lower thousands. Weekly active user counts began at 22K, peaked at 24K in early March, and concluded the quarter around 19K.

For more in-depth insights on app performance and trends, Sensor Tower's platform provides comprehensive data analysis and market intelligence.